On-road eye tracking analysis with the BMW X5. This is my visual attention when I am driving and changing radio station with the BMW iDrive.
This is an iDrive task isn’t it? List scrolling is where iDrive shines. The touchscreen performance is not so good with 3 times more eyes-off-road time. As I have mentioned before, Mercedes and BMW have not optimised the touchscreen interactions.
more of my data and opinions at: panos.blog
Many thanks to Scott Hodgins and Jon Ward at Tobii Pro